Overview

Product Manager Jobs in Toronto, Ontario, Canada at BYD North America

Title: Product Manager

Company: BYD North America

Location: Toronto, Ontario, Canada

About the Company

At BYD, we build the technologies powering a smarter, cleaner future

.Founded in 1994 as a battery pioneer, BYD has grown into one of the world’s most influential technology companies, shaping the future of mobility, energy, and transportation

.From breakthrough battery technology to world-leading electric vehicles, BYD designs and manufactures the innovations changing how people move and how energy is used around the world

.Today, BYD vehicles, technologies, and energy solutions are trusted by millions of people across more than 100 countries and regions

.Now we are bringing that momentum to Canada

.Join BYD Canada and help build the future of electric mobility

.
About the Ro

lePosition Summa

ryThe Product Manager is responsible for driving product strategy, market competitiveness, and commercial success for BYD Passenger Vehicles in Canada. This role serves as the key bridge between the Canadian market and headquarter product teams, ensuring that products, pricing, features, and launch strategies align with local customer expectations, regulatory requirements, and business objective

s.The successful candidate will lead market intelligence activities, support product launches, develop localization recommendations, and provide strategic insights to strengthen BYD's position in the Canadian passenger vehicle marke

t.Key Responsibiliti

esProduct Strategy & Market Intelligen

  • ceConduct comprehensive market research and competitive analysis to understand market trends, consumer preferences, pricing dynamics, government incentive programs, and emerging opportunities within the Canadian automotive industr
  • y.Monitor competitor products, pricing strategies, sales performance, and market activities to support BYD's product planning and positioning decision
  • s.Develop detailed market intelligence reports, product benchmarking analyses, and pricing recommendation
  • s.Analyze vehicle segments, customer demand, and market trends to identify opportunities for growth and improved product competitivenes
  • s.Provide data-driven insights and strategic recommendations to support product planning, pricing, and business decision-makin

g.Product Performance Manageme

  • ntMonitor and evaluate product sales performance, market share, and customer acceptance across the Canadian marke
  • t.Support the development and implementation of product pricing and positioning strategie
  • s.Track product lifecycle performance and recommend actions to maximize sales and profitabilit
  • y.Collaborate with Sales, Marketing, and Network Development teams to optimize product performance and market penetratio

n.Product Launch Manageme

  • ntLead and coordinate product launch activities to ensure successful market introductions across Canad
  • a.Work closely with Sales, Marketing, Public Relations, Network Development, Aftersales, and Operations teams to deliver launch objective
  • s.Manage launch timelines, product information, training materials, approvals, and supporting asset
  • s.Ensure effective communication and alignment among all stakeholders throughout the launch proces
  • s.Monitor launch performance and gather market feedback to support continuous improvement initiative

s.Product Localization & Market Adaptati

  • onMonitor changes in customer preferences, regulatory requirements, government policies, and market conditions to identify localization opportunitie
  • s.Gather and analyze feedback from customers, dealers, industry partners, and regulatory stakeholder
  • s.Collaborate with Product Planning, Engineering, Compliance, Supply Chain, and Sales teams to support market-specific product enhancements and feature adaptation
  • s.Act as the voice of the Canadian market by translating local requirements into actionable recommendations for global product team

s.Cross-Functional Collaborati

  • onPartner with regional and global stakeholders to align product strategies with business objective
  • s.Support annual business planning, forecasting, and product roadmap discussion
  • s.Provide regular updates and recommendations to senior management regarding market trends, product performance, and competitive development

s.
Qualifications & Experie

nceEducation & Professional Experie

  • nceBachelor's degree in Automotive Engineering, Business Administration, Marketing, Economics, or a related fie
  • ld.Minimum 8 years of professional experience, including at least 3 years in Product Management, Product Planning, Product Marketing, or a related automotive functi
  • on.Experience within the automotive industry is requir
  • ed.Experience working for an automotive OEM is strongly preferr
  • ed.Knowledge of the Canadian passenger vehicle market, consumer trends, and competitive landscape is highly desirab

le.Skills & Competenc

  • iesStrong analytical and strategic thinking skills with the ability to transform data into actionable business recommendatio
  • ns.Experience conducting market research, competitor benchmarking, and pricing analys
  • is.Excellent presentation, communication, and stakeholder management skil
  • ls.Strong project management capabilities with the ability to manage multiple priorities simultaneous
  • ly.Ability to influence cross-functional teams and drive alignment across diverse stakeholde
  • rs.Advanced proficiency in Microsoft Excel, PowerPoint, and data analysis too

ls.Additional Requireme

  • ntsFluency in English is required; Mandarin and French language proficiency is considered a strong ass
  • et.Valid driver's license and willingness to travel within Canada as requir
  • ed.Experience supporting vehicle launches, product planning, or market intelligence activities is highly desirab
  • le.Results-oriented, self-motivated, and capable of thriving in a fast-paced, high-growth environme

nt.
What We’ll B

  • ring
    Competitive salary and performance-based bonus incent
  • ives.Comprehensive benefits package, including extended health and dental cove
  • rage.Paid holiday shutdowns and generous paid time off prog
  • rams.Team-building events and employee engagement prog
  • rams.Excellent opportunities for professional development and continuous lear
  • ning.Stable, long-term career in a global, fast-growing com

pany.
Equal Opportunity Sta

  • tement
    BYD Canada is committed to fostering an inclusive, equitable, and respectful workplace. We welcome applications from qualified candidates of all backgrounds, experiences, and perspe
  • ctives.Accommodation is available upon request for candidates taking part in all aspects of the recruitment and selection process, in accordance with applicable human rights and accessibility legis
  • lation.Applicants must be legally authorized to work in Canada. Employment may be contingent upon successful completion of reference checks, background screening, and other pre-employment requirements, where appl
  • icable.We thank all applicants for their interest; however, only those selected for an interview will be con

tacted.

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